Practice development is more than just a marketing strategy. Practice development is myriad of things that overlap work synergistically to create measures ensuring a successful Medical Practice. First we like to take a step back and look at any challenges or even “perceived weaknesses” of a practice and find a key to solving those. Second, focusing on the strengths of the practice, a list of assets is compiled. Next we take these assets and see where current and future opportunities present themselves. Throughout this task we encompass marketing, public relations, physician relations, patient relations, project coordination, patient satisfaction, program development and measurable growth gauges into a Preliminary Practice Development Plan.
Check out our CEO speaking to the Nashville Academy of Medicine.